Title:  Manager, Market Analysis (International Sales HQ)

Job Overview
UD Trucks is known for our pioneering technologies and products within the commercial automotive industry. The Market Analysis Manager is responsible for tracking market trends, competitor activities, and customer demand evolution across UD Trucks’ key regions. This role will provide strategic insights to support business decision-making, segmentation analysis, and the identification of new market opportunities. Additionally, the role will collaborate closely with key stakeholders to optimize UD Trucks' market positioning and enhance commercial effectiveness.

Responsibilities and Duties​

Market Intelligence & Business Insights:

• Monitor and analyze market development, industry trends, competitor activities, and regulatory changes across all focus regions.
• Conduct PESTEL analysis and provide strategic updates for management.
• Initiate and conduct customer surveys to track evolving preferences and emerging market needs.
• Collaborate with Product Management, Product Line Management, and Service Offer Planning to align insights with business strategies.

Segmentation Strategy & Analysis:

• Develop and maintain segmentation models for all markets, ensuring a structured approach to customer classification.
• Provide data-driven insights to support market entry strategies and sales prioritization.
• Support sales teams with segmentation-based sales argumentation to enhance value propositions.

Sales & Commercial Support:

• Prepare strategic analysis and market reports to support decision-making across sales and commercial teams.
• Work closely with commercial teams to ensure effective sales enablement with relevant market insights.
• Develop data-driven sales argumentation materials to strengthen commercial positioning.

Minimum Qualifications

• Business related university degree preferred.
• Experience from the commercial vehicle industry and work experience in UD Trucks business areas. Good understanding of products, service and customers in the truck industry.
• Strong commitment and drive to take initiatives, improve, and deliver. Structured and systematic way of working. Flexible, open minded and fast learner.
• MBA preferred.
• Strong relationship building and networking skills. Service minded attitude.
• Good personality with team and teamwork.
• English fluency at a business level is required.
• Share common values with UD Trucks value, Code of Conduct, high ethical standards.